Paco Alatorre is a fashion enthusiast and has led the fashion category in the Marketplace since 2015. With over 12 years of experience in the fashion industry, Francisco has successfully positioned Mercado Libre Fashion as the only online shopping mall in our country.
As Head of Fashion, Sports and Beauty, he has integrated brands of both Mexican and international designers to the platform, such as Kris Goyri, Martí, Dr Martens, Levis, Pepe Jeans, Galo Bertín, Quarry, Oggi Jeans, Hawkers, among others. Paco identifies, negotiates, plans and integrates brands and distributors for Mercado Libre, the largest ecommerce company in Mexico and Latin America.
He has successfully worked alongside prestigious clothing companies, such as El Palacio de Hierro, and he has launched his own distribution, representation and retail company for national and international brands.
Find out more in his talk: Ecommerce in the Fashion Industry