4 days / 2,000 exhibitors
Events and conferences


Day 3


Business in Tesla and Elon Musk times

A tour in the disruption, innovation, marketing, social networks and the thinking of the new business that will reign in the next decade. It is a conference, a performance, a staging in which we will explore the marketing and communication future from the perspective of Richard Branson, Elon Musk, Martin Lindstrom, Thom Yorke, Chris Anderson, Daito Manabe, Mike Walsh, Austin Kelon, Clay Shirky, Don Tapscott, etc; and companies such as Napster, Netflix, Nokia, Apple, Nike, RedBull, Spotify, Uber, Google, Quirky, StartupWeekend, BrandMe, etc. It is a creative crash, a mental explosion that will make you think about what you are doing in your industry and the blind that you were in your creative thinking, business generator and marketing.




Professionals in all disciplines, speak about their experiences and work.
Best speakers in fashion world, sells and ecommerce here, in SAPICA.


BLACKBOT´s CEO, a creative platform, where they have worked with the strategy and operation of companies such as MTV, Coca-Cola, RedBull, CarlsJunior, Logitech, Mexican Soccer Team, Televisa, Banamex, El Buen Fin, Wayra, Telefónica Movistar, Telmex ONG, Universidad Mexicana, Iniciativa Mexico, Fundacion Azteca, Andrea, HDO, etc. He has participated in the startup scene in companies such as Towi, Shoppliment, Vanderdroid, Auditt, Skydrop, FactiCo, Synapbox, Lavadero, AnimalVitae, Toky, ZaveApp, Okeiro, etc. Additionally, he has trained in digital tendencies enterprises as IAB Televisa, OCESA, Unilever, José Cuervo, Hersheys and ColgatePalmolive

Graduated in communication by the UNAM, marketing by Tecnologico de Monterrey and advertising in the Universidad Mexicana. He has been part of more than 30 courses and academic projects for more than 20 universities of the country.Tedx speaker, specialized in digital media communication, web design, internet and technology.