The tendency Athleisure has transformed the collections of the biggest luxury and fashion brands incorporated new clothes, raw materials and footwear. The sneakers are a good example of this change. The conference will be focus in the explanation of the strategy of the biggest firms to identify business opportunities, from the sociological knowledge of the customers.
He is taking his professional trajectory as tendencies advisor and analyst for many national and international brands from the fashion, beauty, luxury, tourism and retail sectors. Partner of Talentiam.